Monday, 26 March 2018

Nike Vs Adidas Fan-pages, Influencer and inbound Links


Post #4  Nike Vs Adidas fan-pages, influencers and inbound links:


Nike: Every company has their own fan pages on different social media sites where people can leave a comment or post a photo and give feedback about their product. Like Nike, it has their own fan pages on facebook, Instagram, twitter or another social media sites where they exist.

Adidas: Adidas is the world second largest shoe store in the world. They prefer to make their product better and flexible so that people can feel found their feet. Like Nike, Adidas will also have some fan pages on various social media channels in which people can give their suggestion about the brands.

Links:

Nike:




Post frequencies and kind of content: In this fan page, they are promoting their brand by posting the photos of shoes only. The main motive of this web page is to promote the Nike shoes all over the world. Talking about their post frequencies, they have seen active on the Facebook fan page and their latest post was related to the sport shoes. In this page, they are not following any king of 50/50 rule. They are promoting only Nike shoes. They have posted the latest photo 21 hrs ago.

Likes and Page Followers




Likes: 466,844 people liked their page

Followers: 471,302 people follow them.




Posts, content and page followers and likes: the name of this page fan is Nike and they are using the 50/50 rule because in this page, instead of promoting the shoes, they advertise the Nike clothes. As I mentioned earlier, they are promoting clothes and games related products in this page.



Figure 7- NIKE FAN PAGE


On this fan page, they are posting the products related to the sports. Any another product has not been posted in this page. They have near about 18,336 likes on their page and 18,585 individuals are following their page to get better knowledge about the product.

Adidas:

Links:



Figure 8- Adidas fan page


Kind of content: In this fan page, they are not promoting only shoes. Instead of advertising the shoes, they are posting the photos of clothes because they are not following the 50/50 rule in this page. Most of their post are images and motivational videos.

Post frequencies: They stay active on their facebook page. The latest post from Adidas lovers was on 5 march, 2018.

Page information:




Likes and followers: In this page, they have got 412,677 likes and 412,110 people follow them.



Figure 9-Adidas page followers


Likes and page followers:

Likes: 21,742

Followers: 21,849

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